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Cub Cadet brands are founded on our commitment to building premium outdoor equipment that is better than anything in the industry and better than what our customers expect. Our impressive history is highlighted in these industry-leading innovations: Launched first Zero-Turn lawn tractor, engineered CycloCut mowing deck, developed first steering wheel operated Zero-Turn lawn tractor, first to use heavy-duty hydrostatic automatic transmission, and first – and only – lawn tractor brand with a direct shaft drive.